
Welding Alloys Group, the world’s leading manufacturer of cored welding wires, automated welding equipment and provider of integrated services in the prevention of component wear, launched a brand new extensive website this month in response to their customers’ needs.
The Group marketing team explains:
“We have tried to incorporate all aspects of our vast product range whilst making the site as simple as possible. We wanted to make sure information is easily identifiable, so customers can view products online, find out who we are and how we work. We are continually innovating and improving our products and services so the new website was the next step. The new website will evolve over the next few years to integrate our changing product range and promote further interactivity.”
The new website features easy access to detailed product information, a new search facility and a more interactive format. Welding Alloys Group has a wide customer base ranging from distributors, OEMs to end users of their products and services.
Welding Alloys Group has experienced phenomenal growth since its foundation, near Cambridge, in 1966. The Group now has over 30 subsidiaries, a presence in 150 countries and nearly 1000 employees. Headquartered in the UK, the company’s philosophy since its foundation is to re-invest profits back into the business and keep a warm local feel to a global company.